Turn media into customers.
Your foundation is in place: a list built on signals, one sales system, a team that works with AI. Now we grow the list. A podcast, an event or a customer story is a moment that makes people react, and every reaction becomes a signal for step 1.
In short
Podcast, event or customer story.
Every medium runs on the same method. Choose where you start.
Events
The right people in the room, the show filmed, and months of follow-up afterwards. Every event ends with a number.
For companies that already run eventsHow it works →Podcasts
One recording day becomes 31 pieces of content. Guests become customers, listeners who react land on your list.
For companies that want to open a networkHow it works →Testimonials
One happy customer tells the story. We aim it at ten similar companies and follow up with whoever watches.
For companies that need proof in salesHow it works →From content to qualified lead.
3 podcasts, 15 clips, 3 trailers: dozens of places to react.
Who likes, comments, shares, follows or clicks.
Repeated interaction with a topic or a lead magnet.
Does the profile fit the ICP from the workshop?
First and last name, company, role, LinkedIn and email address added.
Measurable results from content.
From one live show, podcast or testimonial we make dozens of assets for every channel. Every asset is a place where someone can react, and every reaction is a signal for your list.
Every project ends with a number.
The yardstick and the number.
3 podcasts, 15 clips, 3 trailers.
Every post is a trigger.
Whoever reacts gets a message.
Leads in your CRM, meetings in your calendar.
Jan finds the story and turns it into film.

Jan Maes
Jan finds the real story and turns it into film that makes people react. He directs podcasts, events and testimonials, and makes sure every recording is about something. Because automation without a story is spam.
- Direction and filming
- Podcasts and testimonials
- Live shows
What customers ask us.
1What is a recording day?
One day of recording. From that we get three podcast episodes, fifteen clips and three trailers, plus photos and posts.
2How does a viewer become a lead?
Someone watches, likes or reacts. That is a signal. We check whether the company fits you, find the right name and role and send a personal message.
3Do I need my own podcast or event?
No. We direct, film and edit. You choose the medium, the topic and the guests, together with us.
4How long does this run?
Two to three months. One week of workshop, one week of recording, then content live and outbound running. At the end you get the number: leads in your CRM, meetings in your calendar.
5What counts as a lead?
Fits your customer profile, reacted themselves, enriched with the right details and has a reason to talk now. Otherwise we do not count them.
Those were the four steps.
Start where it pays off most for you.
Leave your details and pick a time.
Where can we reach you?
Fill in your first name, email and phone number. Then you pick a time in the calendar straight away.
We only call you about your media.