d&p: the best pitch does not come from your sales team
How d&p made its employer story more human with an authentic testimonial video and let future colleagues feel who is behind the organisation.
“Personal, entrepreneurial and close to the customer. Not polished. Not corporate. But credible.”The story of d&p
What the client ran into before we worked together
d&p grew from a classic accountancy group into a broader advisory partner for entrepreneurs. That evolution called for a story that went beyond services, figures or vacancies. The real challenge was to let people feel what it is like to work with and at d&p.
What the client got out of working together
A testimonial video that does not sell d&p, but shows it. With Emma Meesseman as a recognisable face, the story was built around mindset, collaboration and trust. The video works on the website, in employer branding, on social media, in presentations and as a credible opener with new candidates or customers.
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